What’s Wrong with Social Sharing?

This is the second in a series of posts that I’m writing about supporting a brand with social media. In the first post, I suggested that website owners should feed their own websites first, and then share from their websites to social media. Now, let’s...
Let’s Make Your Website More Sociable

Let’s Make Your Website More Sociable

Here’s something I have noticed in my years of working with website clients: they sometimes pay far more attention to social media (Facebook, Twitter, others) than to their own websites. So What?! I care about this because I want my clients’ websites to do...